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Dustin Brackett

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Recent Posts

Why We Moved to the HubSpot CMS

Since I started our business in 2014, we have been on team WordPress. Just like many other businesses and agencies out there, we gravitated towards WordPress because it's so well known, fairly easy to use, super customizable, and there are approximately a zillion plugin options to help accomplish whatever you want your website to do. We've gone through a few different iterations of our website over the last six and a half years and each of them has been a new WordPress site...until this one.

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The Cost of Inbound Marketing

No matter the type of business you run, inbound marketing is likely among the most important components of your long-term success. The goal of this type of marketing is to attract new customers by creating content and experiences that are tailored directly to the needs and desires of these individuals. When implemented correctly, this strategy uses various types of pull marketing, which include blog posts, social media, content marketing, and search engine optimization.

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11 Creative Marketing Ideas to Use in 2020 [UPDATED]

Updated for 2020.

The best marketing campaigns of the past year all have one thing in common - they all did much more than just promote their brand.

The campaigns we love and that make the biggest impact make us think about the industry, the world at large, and our place in it. Global and national companies can do this easily, but it's important for smaller businesses to also think outside the box.

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Marketing for Reviews

In 2019 our team ventured into the world of podcasting and started the Gettin' Buzz'd video podcast. Hosted by our CEO and Founder, Dustin Brackett, and Business Development Manager, Michael Thebeau, the   Gettin' Buzz'd podcast  is all about pulling back the curtain on important marketing and sales tactics and topics with the goal of sharing some of our expertise and helping our listeners/viewers with actionable tips that they can implement right away.
 
Check out our fourth episode on marketing for reviews. Transcription of the episode is available below. Be sure to follow our   Gettin' Buzz'd YouTube channel  too!
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Marketing & Sales During COVID-19

These are trying times and most, if not all, industries are being impacted in some way. The world is frightened, cautious, and clinging to their toilet paper like it's gold.

In all seriousness, there are a lot of things that businesses have to consider when it comes to the Coronavirus (COVID-19) and somewhere near the top should be your marketing and sales efforts.

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Get More Out of Networking

In 2019 our team ventured into the world of podcasting and started the Gettin' Buzz'd video podcast. Hosted by our CEO and Founder, Dustin Brackett, and Business Development Manager, Michael Thebeau, the   Gettin' Buzz'd podcast  is all about pulling back the curtain on important marketing and sales tactics and topics with the goal of sharing some of our expertise and helping our listeners/viewers with actionable tips that they can implement right away.
 
Check out our third episode on getting more out of networking with Tammy Urbach of 4BR. Transcription of the episode is available below. Be sure to follow our   Gettin' Buzz'd YouTube channel  too!
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Is Public Relations Dead?

In 2019 our team ventured into the world of podcasting and started the Gettin' Buzz'd video podcast. Hosted by our CEO and Founder, Dustin Brackett, and Business Development Manager, Michael Thebeau, the   Gettin' Buzz'd podcast  is all about pulling back the curtain on important marketing and sales tactics and topics with the goal of sharing some of our expertise and helping our listeners/viewers with actionable tips that they can implement right away.
 
Check out our second episode on Is Public Relations Dead with Yvonne Hall? Transcription of the episode is available below. Be sure to follow our   Gettin' Buzz'd YouTube channel  too!
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Video Email for Sales

In 2019 our team ventured into the world of podcasting and started the Gettin' Buzz'd video podcast. Hosted by our CEO and Founder, Dustin Brackett, and Business Development Manager, Michael Thebeau, the Gettin' Buzz'd podcast is all about pulling back the curtain on important marketing and sales tactics and topics with the goal of sharing some of our expertise and helping our listeners/viewers with actionable tips that they can implement right away.
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This Isn't Field of Dreams: Why You Need Inbound Marketing Services

Please repeat after me...

This. Isn't. Field of Dreams. 

Websites. Do. Not. Work. That. Way.

Great! Now that we've got that out of the way, we can talk about why just having a website is NOT a marketing plan.

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8 Mistakes You're Making with Your Email Marketing & How to Fix Them

As a business owner or marketing director, you likely know that an effective email marketing campaign can bolster your conversions and increase your sales. However, not all email marketing campaigns are created equal. If you are underwhelmed with the results of your email campaigns, then it is time to evaluate your email activity to find out why your efforts have not been productive. Below are eight mistakes you're likely making with your email marketing along with strategies to avoid those mistakes.

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