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DIGITAL STRATEGY BLOG


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Dustin Brackett

Dustin Brackett
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Recent Posts

The Power of High Value Content Offers

Everyone likes getting something for free and now is the time to give it to them. Like we've talked about in many of our blog posts including How to Use Calls-to-Action in Your Lead Nurturing Campaign, 8 Ideas to Generate More Leads Online Today,...

Website Makeover: How to Give Your Website a Digital Facelift in 2021

A new year means a new opportunity to make 2021 the best year yet. For many businesses, that also means a website makeover may be on the horizon. While not every business needs (or has the budget) to completely redo their website, there are...

Pay-Per-Click Advertising: Should I Use My Brand Name As A Keyword?

Pay-per-click advertising is one of the most effective forms of advertising in the world today and businesses from brand new startups and mom-and-pop shops all the way up to Fortune 100 businesses rely on pay-per-click to drive revenue and grow...

8 HubSpot Integrations We Can't Live Without

If you have looked at the HubSpot app marketplace recently, you’ve probably noticed the expanded number of native integrations available and that it keeps growing by the day. HubSpot never sought out to be the all-in-one platform (regardless of...

Why We're a HubSpot Agency

For a marketing agency, there are plenty of software tools that you can hitch your wagon to. And those software tools can be in all kinds of segments - marketing automation, sales tools, chat, email, website hosting, productivity, etc.

Several...

Auditing Your Marketing Campaigns & Using Content For Sales

When it comes to content, far too many businesses are making content for the sake of making content. No strategy. No real purpose. Except to put out content.

Sound familiar? In this episode of the Gettin' Buzz'd podcast, John-Erik Pszenny of ...

Is HubSpot CMS Worth It?

When we think about a content management system (CMS), we typically think of the biggest player out there - WordPress.  And when we think about WordPress, we think about "free", right? So why in the heck would you spend $300/month for HubSpot CMS...

Podcasting for Business with Ben Baker of Your Brand Marketing

There are so many mediums that you can take advantage of when you are ready to market your business, but for some reason podcasting always seems to be forgotten. Regardless of your industry, podcasting can create a lot of exposure and as Ben Baker

How to Create a Better HubSpot Lead Scoring Program

While those just starting out on their inbound marketing or HubSpot journey may be focused on just converting leads, what do you do when you start getting leads and want to hand them off to sales? You surely can't pass every single lead off to...

Our Journey to Becoming a Platinum HubSpot Solutions Partner

As we celebrated HIVE's six year anniversary at the end of January, we started to reflect back on what has changed and the wild ride that we've been on over the last six years. From starting as Bee Social (our original name) to becoming one of...