Blogging is a commitment. It's a tactic that takes a lot of time, effort, research, and a talent for writing. Because there are so many barriers, it's a tactic that is really only used effectively by larger brands, professional bloggers, and businesses with a successful writer on staff. Well, we're here to tell you that you CAN do it and it CAN result in new customers for your business. Writing blogs isn't easy, but committing to it will only help your business grow.
Blogging is one of those tactics that businesses typically get behind 100% or that completely falls off and gets forgotten about. Let's take a look at 5 reasons your business should be getting behind blogging and the statistics to back it up!