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Digital Strategy Blog

What's buzzing at the HIVE

What is SEO and Why Does Every Small Business Owner NEED It?

Everybody knows that the market is changing at an unprecedented rate, with the increasing influence of technology, from internet to social media to smart devices. And for small business owners, that means that the playing field has just gotten more competitive—a lot more competitive.

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4 Digital Marketing Ideas to Increase Leads & Customers

What could every business (regardless of whether they're B2B, B2C, or nonprofit) use more of? Leads and customers, of course! That's where marketing and digital marketing come into play, but in today's crowded market, it's getting harder and harder to differentiate yourself and stand out. So, in order to continue to increase the number of leads in your pipeline and the number of active customers that your business services, you have to get creative. You need some digital marketing ideas to spur growth.

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8 Digital Marketing Trends That Will Dominate 2017

2017 is right around the corner and I, for one, am really hoping that it will be a better year than 2016. And that more celebrities don't die in the next two days because you've taken enough from us! Although 2016 was a difficult year for many of us, there were actually a lot of great things that came out of the digital marketing industry in particular and I'm expecting a lot of those things to continue to influence our marketing in 2017 and beyond. That being said, let's take a look at some of the digital marketing trends that will dominate in 2017 (and beyond).
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