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DIGITAL STRATEGY BLOG


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How to Diagnose and Fix CLS to Optimize Website Performance

In today’s fast-paced world, no one wants to wait, and that is especially true of website users. Studies have shown that longer page loading times are negatively correlated to conversion rates, meaning that the longer you make your website...

Why Your Marketing Digital Strategy Starts With a User-Centric Website

Our world is getting progressively more digital, which means businesses need to be adapting to that landscape in order to compete online. At the heart of your marketing digital strategy is your website. There are many factors to consider when...

How to Refresh Your Website for 2020

In the world of digital marketing, your website is your best tool for attracting new customers. However, to keep people coming back, you need to make sure your website stays fresh, appealing, and engaging. From implementing a few simple changes...

How to Conduct Your Own Website Audit

Having a great website is essential if you want to be competitive in today's digital business landscape. For this reason, it's important that you audit your website periodically (ideally four times per year, depending on the size of your website)...

Why It's Absolutely Crucial to Have a Mobile Optimized Website

As Evan informed us in his most recent blog post 3 Signs It's Time for a Website Makeover, more than 50% of online searches are performed on a mobile device. But that's not the only astounding mobile statistic out there. Consider the following: