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DIGITAL STRATEGY BLOG


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Website Makeover: How to Give Your Website a Digital Facelift in 2021

A new year means a new opportunity to make 2021 the best year yet. For many businesses, that also means a website makeover may be on the horizon. While not every business needs (or has the budget) to completely redo their website, there are...

Is HubSpot CMS Worth It?

When we think about a content management system (CMS), we typically think of the biggest player out there - WordPress.  And when we think about WordPress, we think about "free", right? So why in the heck would you spend $300/month for HubSpot CMS...

Website Must Haves in 2020 & Beyond

In 2015 our founder created a blog post about website must haves. In our content review process this year I'm looking over all the previous assets to determine current value and alignment with our content strategy and SMART goals.

So much has...

How to Refresh Your Website for 2020

In the world of digital marketing, your website is your best tool for attracting new customers. However, to keep people coming back, you need to make sure your website stays fresh, appealing, and engaging. From implementing a few simple changes...

Is Your Website ADA Compliant?

The rise of UX web design has many marketers considering how their website visitors "use" a website and has really shaped the function of websites in recent years. However, with more than 19% of the US population having a disability,...

Your Guide to Digital Agency Terminology

Whether you are familiar with digital marketing or not, there seem to always be some terms that pop-up that make you go, "huh?" 

Whether you are familiar with inbound marketing or not, there seem to always be some terms that pop-up that make you...

10 Must Have WordPress Plugins

WordPress provides one of the simplest and most efficient ways to maintain a blog and website. Because of this, it's no surprise that about 46% of all websites are built on Wordpress (wordpress.org or wordpress.com). With its many themes and...

4 Website Redesign Tips to Streamline the Process

The process of redesigning your website can be a daunting task. There are so many moving parts, things to consider, and worst of all, you want/need it done, well, yesterday. We all know that feeling. It's important, however, to understand that...