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DIGITAL STRATEGY BLOG


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Innovative Marketing Ideas You'll Love: Simple Animations to Boost UX

Do you struggle with high bounce rates on your website pages? If so, you’re losing potential customers before you even get a chance to make an impression. You only have a precious few seconds to capture your website visitor's attention and keep...

Website Makeover: How to Give Your Website a Digital Facelift in 2021

A new year means a new opportunity to make 2021 the best year yet. For many businesses, that also means a website makeover may be on the horizon. While not every business needs (or has the budget) to completely redo their website, there are...

Why Your Marketing Digital Strategy Starts With a User-Centric Website

Our world is getting progressively more digital, which means businesses need to be adapting to that landscape in order to compete online. At the heart of your marketing digital strategy is your website. There are many factors to consider when...

Website Must Haves in 2020 & Beyond

In 2015 our founder created a blog post about website must haves. In our content review process this year I'm looking over all the previous assets to determine current value and alignment with our content strategy and SMART goals.

So much has...

How to Refresh Your Website for 2020

In the world of digital marketing, your website is your best tool for attracting new customers. However, to keep people coming back, you need to make sure your website stays fresh, appealing, and engaging. From implementing a few simple changes...

Is Your Website ADA Compliant?

The rise of UX web design has many marketers considering how their website visitors "use" a website and has really shaped the function of websites in recent years. However, with more than 19% of the US population having a disability,...

10 Must Have WordPress Plugins

WordPress provides one of the simplest and most efficient ways to maintain a blog and website. Because of this, it's no surprise that about 46% of all websites are built on Wordpress (wordpress.org or wordpress.com). With its many themes and...

Your Baby is Ugly: 5 Signs it's Time for a Website Makeover

It can be a touchy subject. People don't like to hear that their baby is ugly, but the fact is, there's a good chance yours is. We aren't talking about your child, but sometimes it can feel that way when you approach a needed website makeover. 

4 Website Redesign Tips to Streamline the Process

The process of redesigning your website can be a daunting task. There are so many moving parts, things to consider, and worst of all, you want/need it done, well, yesterday. We all know that feeling. It's important, however, to understand that...